FOR IMMEDIATE RELEASE

Friday, May 25, 2007

What can brown do for you?

MILWAUKEE - McTap Brewery, Milwaukee, U.S. of A., (ignoring all existing and future copyrights held by the global shipping industry) coins a new phrase in querying, "Can we get you a beer, and if so, what will be its anticipated effect on your general humour?"

Bottled on Feb, 10, 2007, McTap's new Royal Brown, a miserly brown ale in the tradition of commercial brews crafted in Newcastle-upon-Tyne, England, is a much anticipated addition to the McTap line of malted beverage products. The new product will be unveiled at the annual, Short-Notice, Memorial Day Offutt "Spuck into Spring" gala lawn extravaganza.

"I plan to send the invitations out late in the day on the Friday preceding the holiday, so that the event is manageably under-attended," said James E.K. Offutt, chief information officer for McTap. "We want to ensure that we have an adequate supply of our latest offering for all in attendance. And beside that, I don't particularly care for people."

Mirroring those sentiments was Vice President of Research and Development Robert J. Kowalski. "If there are just two cases of beer between the five of us at the company, it will be a case or two too few for my liking. If I had any influence over these obligatory "special events," we would drink it straight from secondary fermentation. Shag this "bottling" nonsense."

Furthering the corporate dialogue, in a rare public statement, was McTap Brewery intern and cycle-sports-teams coordinator Jamie Pagel, "This is bullocks!" said Pagel.

"If I wanted to share my crackers with all of bloody humanity, I'd be plying my trade at RJR Nabisco. And now, what little we have left following the labeling process, is going to be shared with the public?! I might as well be working for (expletive deleted) UNICEF... Is there any of that "special" brown left?"

The new beverage product, which has a light, caramel colouring, and rich, malted flavour, tested well with McTap Brewery corporate governance. The product is considered to be a positive move for the organization with regard to the growing economic, social and environmental standards placed on the industry.

"It's cheap, and I think the people will like it," Steve Allen, chief negotiator of BOOB, Local 1517, enthused. "And I could shit myself enough fertilizer to sustain a Costa Rican rain forest after a 12-pack of these! Now, that's what I call an environmentally friendly brown ale! Ha, ha, ha, ha, ha....

"All right, gents. I gotta get the boy home," he concluded.

As with all McTap signature products, the latest beverage offering was brewed in strict compliance with Rheinheitsgebot, the German Purity Law of 1517 - which, oddly enough, is one of the few "German purity laws" that doesn't have anything to do with making life extremely difficult for Jews.

As to how the new Royal Brown line will be marketed and distributed, company spokesman and Vice President of Marketing Robert W.C. Kennedy responded, "Oh, Christ. We have another malted beverage product...? I suppose those assholes will want me to make a label, or update the Web site. Just shoot me now...

"But wait. Lemme try five or six of those first!"

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McTap Brewery (NYSE:MCT), based in Milwaukee, is one of the region's premier malted beverage companies, producing nearly 20 cases of bottled beverages annually for consumers in southeast Wisconsin and northern Illinois. The company's premier brands include McTap Cream Stout, McTap Imperial Pilsner, McTap GTH Major Tom Ale, McTap Dutch Heiney Lager and McTap First Time X, a fermented beverage of unspecified classification (rumored to be a lager).

McTap Brewery (www.mctap.com) has more than $100 of assets, 5 employees and approximately 4 stockholders of record.

For additional information, or to request your exclusive invitation to the July 15th beer tasting, please contact Seamus McTap.

Copyright © 2007 McTap Brewery, Milwaukee, WI. All rights reserved.